Effective Date: January 1, 2022
This Privacy Policy describes the information we collect about you when you interact with us in our stores, through customer service, on our retail websites, mobile app (where available) or on our corporate website (levistrauss.com) (collectively "Site(s)").
By submitting information through or otherwise using our Sites, you acknowledge that we may collect, use and disclose and otherwise process information in accordance with this Privacy Policy, the privacy preferences you have made known to us, and as permitted or required by law. As used in this Privacy Policy, “LS&Co.” and “we” means Levi Strauss & Company, a corporation headquartered in the United States of America, (unless a different legal entity is applicable to your location as described in the "SUPPLEMENTAL NOTICES" section below) and its affiliates and subsidiaries operating under an LS&Co. brand, such as Dockers.
LS&Co. reserves the right to modify this Privacy Policy at any time. We will reflect any such modifications to this Privacy Policy on our Site and will indicate the date this Privacy Policy was last amended. Your continued access to and/or use of the Site after any such changes constitutes your acceptance of, and agreement to this Privacy Policy, as revised unless prohibited by law. Please periodically review this Privacy Policy so that you know what personal information we collect, how we use it, and with whom we may share it.
Levi Strauss & Co. (“LS&Co.” or “we”) is deeply committed to the relationship of trust we have with you. For more than 160 years, we have been creating authentic products by leading with our values. As we continue to innovate in how we bring products and services to life, we’ll match progressive technology and practices with your privacy interests.
YOUR PERSONAL INFORMATION
How We Collect, Use, and Share Your Personal Information
We collect data when you interact with us at different touchpoints, including information that can directly or indirectly identify you (your “Personal Information”). As a consumer goods company, we use Personal Information for a variety of business purposes including sharing it and combining it with other information we might receive from our wholesale partners, technologies, and other third parties. This section details the kinds of information we collect, how we use it, and describes the third parties with whom we share information. See "OTHER SUPPLEMENTAL NOTICES" below for additional information that may apply to you based on your location.
YOUR CHOICES
We believe in giving you choices about how your Personal Information is used. Below are some ways that you may exercise these choices, including how to change or correct your information and how to unsubscribe from marketing emails.
We encourage you to review this entire Privacy Policy to fully understand the choices you may have, such as blocking cookies and online behavioral tracking and advertising asking for your information to be deleted, or asking about what Personal Information we have collected from you. See "OTHER SUPPLEMENTAL NOTICES" for additional information that may apply to you based on your location.
When you set up an account, sign in or log in on one of our Sites, you can access, correct, or update your choices and settings. If you receive email marketing communications from us on behalf of any of our brands and want to opt out of receiving such communications in the future from that brand, you can opt out by clicking the “Unsubscribe” link at the bottom of the promotional email. Similarly, if you receive direct mail from us and wish to unsubscribe, you can opt out by following the instructions provided on the mailing.
Our services will allow you to accept or reject use of geolocation technologies but, if you don’t accept, you may not be able to enjoy certain features (such as the full “find a store” option).
Unless otherwise explained to you in advance, you are not obligated to provide your personal information to us. If you decide not to provide your personal information, we might, in some instances, not be able to provide you with a product or service.
SECURITY
Safeguarding Your Personal Information
We care about protecting your information, so we employ physical, technical, and administrative safeguards designed to help keep it safe, including encryption and in some cases techniques to reduce the ability to identify an individual. Personal information may be accessed by persons within our organization, our third party service providers, or the other persons described in this Privacy Policy, who require such access to carry out the purposes described in this Privacy Policy, or that are otherwise permitted or required by applicable law. Unless otherwise noted in this Policy, Personal information we collect for North and South America is managed from our headquarters in San Francisco.
Since no data collection, storage, or transmission, including over the Internet or other network can be guaranteed to be 100% secure, we cannot and do not guarantee the security of any information you transmit to us, including on or through our Sites. Additionally, when you communicate with customer service via email or chat, we ask that you not share sensitive information via these communication channels.
When you register on one of our Sites, you will need to set up a password to access your information on our Site. If you want to cancel your password or change it, click on “Log In” from any page on the Site, and you can access, correct, or update your choices and settings from within your account. Note that we don’t ask customers to confirm account or credit card details by email – if you receive an email claiming to be from us and asking for this information, don’t respond.
We store your Personal Information on the basis of applicable law and as required to satisfy the purpose for which the data is processed, unless a longer period is required for purposes such as complying with retention obligations, record keeping or other commercial requirements.
COOKIES, TRACKING AND ADVERTISING
Cookies, Tracking Technologies and Interest-Based Advertising
THIRD PARTY LINKS
Social Media and Third-Party Links
Social media provides tools that many of our customers use and enjoy, and we include links to various social media platforms on our Sites. For your convenience and information, our Sites may contain links to other sites, including social media, which may have privacy policies that differ from our own. We are not responsible for the content or practices of any linked site. We recommend that you review the privacy policy of any site that you access through our Sites. The privacy settings you have chosen on those sites will determine the degree to which your information is used, shared, or made public.
INTERNATIONAL PROCESSING
Transfers and Processing
Please be aware that your information may be transferred to and maintained on servers or databases located outside your state, province/territory, or country. If you are located outside of the United States, please be advised that we process and store Personal Information in (without limitation) the United States.
By using our Sites, you are agreeing to the collection, use, transfer, and disclosure of your Personal Information, browsing information, and that communications will be subject to the applicable laws in the United States.
We comply with laws governing the international transfer of Personal Information typically through the execution of legally required data protection agreements incorporating, where applicable, standard contractual clauses approved for use by the European Union or other instructions that may be specified, updated, amended, replaced or superseded from time to time by the applicable regulatory authority.
SUPPLEMENTAL NOTICES
Additional data protection and privacy terms may be applicable depending on your location. Currently we have supplemental privacy terms in the following jurisdictions: the United States (California, Nevada), Brazil, Canada, European Union, Asia Pacific and South Africa. Our supplemental notices are incorporated into this Privacy Policy by reference based on the applicable jurisdiction. They are updated from time to time to meet specific legal requirements and we encourage you to check the Supplemental Notices page for a description of practices and your privacy rights if you are doing business with us in one of these locations.